Apartments.com
I worked with Apartments.com to grow brand awareness through a comprehensive social media and digital marketing strategy.
Role: Art Direction, Campaign Concepting, Video Direction, Post-Production, Designer
Deliverables: Social Media Content, Paid Ads, Brand Launch, Photography, Video, Campaign Launch
My team developed content designed to engage renters while also reaching property owners, managers, and multifamily operators interested in listing their properties on the platform.
I lead the creative development of social content, motion graphics, and digital campaign assets, helping translate brand messaging into engaging visual storytelling across multiple platforms.
Original Design
Results
57% B2C
Year-over-year increase of followers.
19% B2B
Year-over-year increase in followers.
53% B2C
Year-over-year increase in engagements.
86% B2B
Year-over-year Increase in engagements.
280% B2C
Increase in engagement rate on Instagram Stories.
117% B2B
Increase in engagement rate.